Posts Tagged ‘Advertising’

Branding – For Better or Worse

Monday, January 18, 2010 16:14 12 Comments

The point of a brand is to create an instantaneous association in people’s minds. The Nike ’swoosh’ brings to mind footwear, athleticism, and Michael Jordan. The Toyota ‘bull’ logo evokes images of compact cars, foreign business competition, and new ways of doing things. The name Budweiser reminds us of everything from the actual beer to [...]

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What is Tension Control Bolts (TC Bolts)

Thursday, December 17, 2009 17:11 No Comments

Tension control bolts (TC bolt) is a heavy duty bolt that always used in steel frame construction. The tc bolts is formally recognized by the AISC (American Institute of Steel Construction) and the RCSC (Research Council on Structural Connections) as an approved installation method.
The short description of the look of tc bolts is the head [...]

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General Exhibition Advertising

Wednesday, October 28, 2009 5:05 2 Comments

Looking to get a great return in General Exhibition ? In good times or bad, it is always wise to seek those marketing tools that will give us more for our marketing dollar. When it comes to promotional giveaways getting the best return on our marketing investment means finding products that will give us more [...]

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Showing Your Customer the Money

Monday, June 1, 2009 19:01 No Comments

I can’t imagine going on any sales call without doing a dollar breakout for my client or customer. Yet every day, many well-intentioned sales people fail to do it. I adopted this concept years ago and even Jeff Fox talks about it in his book, ”How to Be a Rainmaker.” When I read the concept, it struck [...]

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Different Types of Advertising

Sunday, January 25, 2009 18:53 No Comments

The purpose of advertising is to promote a product or service in order to increase sales and create a branding of the product so that a customer loyalty base will be established. Without effective and targeted advertising, a business cannot succeed. There are many types of advertising a business can utilize in effort to increase [...]

This was posted under category: Business Tags:

Promote Your Business Using Towels and Blankets

Friday, January 23, 2009 18:52 No Comments

Practical giveaways such as towels and blankets offer a wide range of opportunities for brand building. Usually identified with personal-care products, they have become efficient tools in boosting customer service for the hospitality, travel, and leisure industries.
Hotels, bed-and-breakfasts, and resorts wanting to take customer service a notch up can do so by making sure they [...]

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Targeted Advertising

Tuesday, October 14, 2008 16:13 No Comments

You have probably been trying to figure out what kind of advertising that you need for your audience. Making a plan and putting it in to action is all about picking one or a few choices of advertising, figuring out your funds and knowing where your advertising will be most effective.
There are many advertising mediums [...]

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